Google Expands Reach Of Featured Snippets In European Regions

The folks at RankRanger posted on Twitter that their Google features tracking tool noticed massive increases in the chances a featured snippet will show up at the top of the Google search results in many European regions.

The increases can be as much as 200% more likely to see these featured snippets in places like Denmark. Here are some of them:

  • Denmark: 200%
  • Netherlands: 180%
  • Norway: 148%
  • Belgium: 88%
  • Poland: 56%

Here is the chart over time:

click for full size

The one that dropped was Sweden, which was a decrease in 20%, for some odd reason. The rest are all drastically up.

My European and Scandinavian people, have you noticed this trend when you search?

Forum discussion at Twitter.

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Author: (Barry Schwartz)

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