This is news from a week or so ago, but Google added a fact check label to the Google News stories. If the site is fact checked, Google will label the site in the news search results as “Full Fact.”
It does require the news site to use ClaimReview schema. Google News may apply this label to your content if you publish stories with fact-checking content that’s indicated by schema.org ClaimReview markup, especially round-up stories that contain multiple fact-check analyses within a single article. The (fact-checking) label helps users find fact-checking content in major stories. Google may also ignore the schema and not show it, it is up to Google.
Here are the criteria you should use when adding this schema to your site:
- Discrete claims and checks must be easily identified in the body of fact-check articles. Readers should be able to understand what was checked, and what conclusions were reached.
- Analysis must be transparent about sources and methods, with citations and references to primary sources.
- The organization must be nonpartisan, with transparent funding and affiliations. It should examine a range of claims in its topic area, instead of targeting a single person or entity.
- Article titles must indicate that a claim is being reviewed, state the conclusions reached, or simply frame that the article’s contents consist of fact checking.
Don’t you just love this election period. 🙁
Forum discussion at WebmasterWorld.
This post was scheduled to go live today but was written earlier – I am currently offline today.
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Author: firstname.lastname@example.org (Barry Schwartz)