Yahoo’s future is in question after the news this week that Verizon is buying the company for a little less than $5 billion. In the latest episode of Marketing Land Live, we talk about the reasons behind Verizon’s buy, what Yahoo might look like in future years and the impact on digital ads and advertisers. We also recap a big week of earnings, where Facebook, Amazon and Google posted strong numbers … and Twitter continued to disappoint.
Marketing Land’s Ginny Marvin, Tim Peterson and Greg Sterling joined me for the 44-minute show. You can watch the replay below, and be sure to scroll below the video for this week’s Show Notes, with links to the stories we talked about.
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Author: Matt McGee